Wednesday, May 07, 2008
So I was just watching a McDonald's commercial. Here is a paraphrase of the copy:
"Now you can have chicken for breakfast. Introducing the bla-bla-bla biscuit, with our juicy seasoned chicken breast on a homemade tasting biscuit."

That's right, their biscuits are "homemade tasting." Counter that with Chick-fil-A where they make their biscuits every morning from scratch. Chick-fil-A's biscuits aren't "homemade tasting", they are homemade.

Sorry, but "homemade tasting" just doesn't make my mouth water.



Swing said...

/considers whether or not to dig herself into a hole...

/takes a leap of stupidity

I noticed something else: They said "NOW you can have chicken for breakfast," which seems to imply that you could never have chicken for breakfast before. Though we all know that Chick-fil-a has long offered (very very tasty) breakfast chicken biscuits.

Sounds like the marketing of a certain "fruity" company I know.

/reaches the bottom of her hole

Helen said...

Homemade tasting? Really? That definitely made me laugh out loud. Thanks for that. We all know Jon Acuff would write something better than that, even though he was constrained by the "advertisements can't lie" law.